Today, the biennial Beijing BICES exhibition has long been a constant agreement for engineering robots. This year is particularly special. This is the key node for the construction machinery industry to take off again after five or six years of deep adjustment after the brutal growth period is over.

Since 2009, the author of China Construction Machinery Business Network has had the honor to participate in many BICES exhibitions. The personal experience is that as the exhibition hall continues to change, the scale of the exhibition is getting bigger and bigger, and the audience is becoming more and more professional. Exhibitors from all over the world are also very successful on this platform. Undoubtedly, the BICES exhibition has become an important bridgehead for the globalization of construction machinery.

 

In order to make the exhibition better, the organizer China Construction Machinery Industry Association has organized three countdown countdown activities since last year. During the event, the association fully consulted the parties and continuously improved the details of the exhibition. At the same time, the leaders of the association visited the real needs of exhibitors and visitors to effectively understand the hardware and software conditions of the show, and made BICES 2017 one of the four major tasks for this year's industry work. On the first "China Brand Day" on May 10th, 2017, the Association held a timely exhibition of the "Four-phase construction machinery and equipment exhibition area" at the BICES 2017 exhibition in Beijing. It is believed that enterprises participating in the "Four Stage Engineering Machinery Exhibition Area" and Exhibits will directly benefit from the application, inspection, record keeping and sales of non-road mobile construction machinery that comply with Beijing emission standards, and will provide timely and timely technology and products for the construction of emerging markets such as Xiong'an New District. Comprehensive communication, promotion and promotion.

 

It is clear that the association attaches great importance to the exhibition and many efforts it has made.

 

Industry exhibitions carry many functions such as corporate brand communication and business development. Therefore, the degree of professionalism of the audience is an important factor in judging the success of an exhibition. BICES Expo is located in Beijing, the capital, with excellent natural resources. The Association gives full play to its geographical advantages, negotiates with many customers such as the headquarters of the central SOEs, and organizes an accurate group of professional procurement customers to participate in the exhibition. At the same time, it has actively established cooperative relations with relevant countries' embassies in China, commercial counselors and industry organizations, through which they provide project support, organize audiences, and find partners.

 

With the joint efforts of the association and people in the industry, the BICES exhibition has become the world's largest and most influential exhibition of Chinese national brand construction machinery, building bridges for the Chinese national manufacturing companies to go to the world. As a big manufacturing country for construction machinery, China should strengthen its own brand of national exhibitions and promote national enterprises to go global.

 

Since the beginning of last year, the construction machinery industry has also seen a reversal of the national economic recovery trend. The sales of main products such as excavators have soared, and the industry has shown a recovery growth. The production enterprises have accumulated years of strength, and various innovative technologies and products urgently need a platform to display the results. The warming of the market also allows customers to get closer to the production companies and purchase more desirable equipment. As a result, BICES 2017 in September of this year is even more worth our looking forward to!